Sunny Diamonds, an India based jewelry manufacturer and retailer, has launched a unique tourism package to promote international tourist flow to the Kerala province of India through diamond purchases. Kerala is located on the beautiful southwest coast of India.

The company introduced the concept of Diamond Tourism on October 10, 2007 with local authorities by offering tourists a one-week all expenses paid stay in a five-star hotel in Kerala if they buy diamonds. 
  
There are three packages on offer all of which include a tour of the diamond manufacturing facility during a six night stay. The catch is: The purchased jewelry must have at least 15 diamonds for a total carat weight of either 1cts, 4cts, or 6cts. All settings come in 18 karat white or yellow gold. 

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