Renaissance Diamonds Benefits Earth Share
The cultured diamonds featured in Renaissance earth friendly fine jewelry are real diamonds and possess the same properties as earth-grown diamonds. However, while 250 tons of earth must be moved to make a single mined one carat diamond, these extraordinary vivid yellow cultured diamonds are made above ground in an environmentally friendly manner. This is just one benefit for eco-conscious consumers to buy cultured diamonds instead of mined ones.
Renaissance fine jewelry featuring Gemesis Cultured Diamonds™, can now be worn in good conscience by consumers wanting rings that are both high fashion and environmentally friendly. Neil Koppel, President and CEO of Renaissance Diamonds Inc. said, “Earth Share is the ideal environmental federation for us to partner with. We believe that our earth friendly diamonds give consumers the opportunity to make more than just a fashion statement when they wear our jewelry, it makes them feel good that they have a choice to purchase an elegant diamond and also support a very worthy organization.”
Renaissance offers an exquisite selection of environmentally friendly couture jewelry including fashion and engagement rings, pendants and earrings featuring the patented and beautiful Renaissance Cut™. The exceptional handcrafted designs included in the Renaissance Anniversary, Bridal, Fashion and Solitaire Collections are available in 18kt or palladium. While mined vivid yellow diamonds can range upwards from $20,000 per carat, consumers can now buy these vivid cultured diamonds and own the ultimate affordable luxury.
Renny Perdue, Executive Vice-President of Earth Share says, “Earth Share is grateful for the generous support of Renaissance Diamonds Inc., and commends Renaissance for offering consumers a beautiful and earth friendly alternative to traditionally mined diamonds.”
More about Earth Share:
Earth Share supports a nationwide network of the country's most respected environmental and conservation organizations and offers a simple way to care for our health, water, air, land and wildlife. Earth Share’s mission is to engage individuals and organizations in creating a healthy and sustainable environment.
Earth Share is dedicated to supporting the vital state, national and international organizations working to protect the environment and our well-being every day. For more information, visit www.earthshare.org.
More about Renaissance:
Renaissance Diamonds Inc., located in Boca Raton, FL, was founded with the purpose of creating a new category of jewelry for the fine jewelry market. This visionary company offers environmentally friendly rings, pendants and fine jewelry for those consumers who want to buy stunning jewelry featuring cultured diamonds. Renaissance jewelry designed with these incredible fancy yellow diamonds are set in 18Kt or palladium. Renaissance Diamonds Inc. ushers in the Rebirth of the Diamond™ with earth friendly diamond jewelry.
For more information about Renaissance visit us at www.RenaissanceDiamonds.Com. 
Diamonds are forever, sooner
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Reporter: Bryan Seymour
Broadcast Date: January 22, 2008
They say diamonds are forever, perhaps because they take hundreds of millions of years to form underground.
Until now. Scientists have worked out how to grow a real diamond in a laboratory in just a few days.
These synthetic, or cultured, diamonds are identical to the real thing, but cost a fraction of the price.
As one jeweller explained to a customer trying on a diamond ring, "If that were a natural yellow stone you're looking at about $21,000 to $25,000, whereas this is only $10,000."
This beautiful half-carat diamond is man-made. Today Tonight took it to several major jewellers to have it valued. The results will stun you.
At the Florida-based Gemesis company, hundreds of machines are working around the clock producing synthetic diamonds.
"Basically what we do create, or emulate, the process that occurs a hundred miles below the earth's surface," said Carter Clarke, Gemesis CEO.
The core is made of graphite carbon and a diamond seed. A tiny piece of natural diamond is put under extreme pressure (850,000 pounds per square inch) and heated to 1,500 degrees.
Pure carbon atoms bond to form a real diamond in just a few days.
"Structurally they're identical optically, chemically and physically they're identical to a mined diamond," said Gemesis scientist Clarke McEwen.
The result is stunning and cheap. One diamond is worth more than $1,000.
Today Tonight took the diamond to four jewellery stores to be valued by experts, all members of the National Council of Jewellery Valuers .
The lowest valuation was $3,100, then $3,800... $4,150... and a stunning $4,330 , four times its value.
"We grow diamonds," said Bryant Linares, CEO of Apollo Diamonds.
The Apollo company made our diamond at their laboratory outside Boston. Their unique process produces large, clear diamonds.
"I think conventional wisdom would say that diamonds only come from the ground and that notion is just not true," Linares said.
"Some of the diamonds I've seen, the Gemesis, specifically the fancy colours, are very beautiful diamonds," said Roy Cohen from the Diamond Certification Laboratory of Australia (DCLA) .
Mr Cohen is just about the only person in the country who can tell the difference between a synthetic diamond and the real thing.
Two special machines invented to spot the synthetic stones reveal their hidden structure; one that jewellers and valuers, let alone consumers, could never see.
"There are natural diamonds that have got red fluorescence but very, very rare and usually fancy colours so in a white diamond like this particular diamond to have that colour fluorescence is very, very unusual, synthetic," Mr Cohen said.
"It's a legitimate product, it just needs to be fully disclosed."
"Synthetic diamonds are here to stay and they are going
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