The Jewelers Vigilance Committee (JVC) developed a new consumer brochure to help consumers understand the difference between natural diamonds, laboratory created diamonds, and simulated diamonds. The brochure, titled Buying Gemstones and Jewels with Confidence,  was underwritten by Charles & Colvard Ltd. The brochure includes questions consumers should ask retailers (including online vendors) to make informed decisions about their purchases.  The brochure is available for consumers and the jewelry trade on JVC’s Website: www.jvclegal.org and on Charles & Colvard’s website: www. http://www.moissanite.com. Retailers who wish to display the brochure on their display cases can purchase packets of 50 and 100 brochures for a nominal fee from JVC.    

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